MagickHome expands category with launch of furniture range

By: Retail4Growth Bureau

Last updated : May 15, 2026 2:28 pm



The new range offers over 500 customisation options across fabrics, finishes, and configurations, with furniture designed using durable materials suited for Indian homes and everyday living.


MagickHome, a well-known name in modular interiors, has announced a category expansion with the launch of its furniture portfolio in India. The brand now offers thoughtfully engineered sofas, beds, and dining sets, marking a natural evolution of its focus towards building homes at scale - without compromising on design, comfort, or durability. 

The range offers over 500 combinations of fabrics, finishes, and configurations, enabling personalisation at scale. Each piece is crafted from kiln-seasoned solid-wood structures, precision joinery, and rigorously tested materials, engineered for Indian living conditions. 

“We’ve worked in markets where standards are uncompromising,” said Ganesen Vishwanathan, VP at MagickHome. “When you understand materials, scale, and manufacturing at that level, you approach furniture differently. For us, it’s not about adding products. It’s about applying global learning to everyday living in a way that’s measurable, durable, and meaningful.” 

Founded in Canada, MagickHome built its reputation through precision modular systems and partnerships with leading North American retailers such as Lowe’s, Home Depot, and Menards. Operating in quality-driven markets instilled a clear philosophy: Design without engineering is fleeting, and comfort without durability is a compromise. That same discipline now defines MagickHome’s furniture journey in India.

MagickHome Ganesen Vishwanathan furniture home improvement

First Published : May 15, 2026 2:26 pm