Last updated : November 14, 2017 11:08 am
Japan’s paint manufacturing major has recently opened its 6th independent store in Chennai and launch of 7th outlet in the state. Apart from PROStores, Nippon has a strong distribution network with over a thousand dealers and sales affiliates spread across tier 1 and 2 towns and cities, which also contribute to its extensive retail network.
On the launch, S Mahesh Anand, President – Decorative Paint, Nippon Paint India commented, “At Nippon Paint, we always strive to elevate consumer experience through our world class services and high-tech products. We are now poised to take painting up the value chain and create a painting eco-system through PROstore. The launch of our 6th exclusive Nippon store along with our franchisee partners is yet another step towards our aim of providing our customers an unmatched experience by taking expert advice on the right products and painting services available to them that can be customized as per their requirements. We look to create a strong customer connect with the launch of more PROStores in Tamil Nadu in the near future.”
Currently, Nippon Paint has 7 Exclusive stores in Tamil Nadu at Porur, Kolathur, Tambaram, Royapettah, Velachery and Coimbatore respectively, which showcases its range of decorative paints. The stores adopt franchise models which are created to encourage more people who are new to the paint industry, become a part of it. It is a low investment and faster payback model, which anyone would love to invest in. Apart from PROStores, Nippon has a strong distribution network with over a thousand dealers and sales affiliates spread across tier 1 and 2 towns and cities, which also contribute to its extensive retail network.