New fbb store opens in Kolkata
By Nabamita Chatterjee | Vjmedia Works | March 23, 2017
The brand has 288 stores including 54 standalone stores spreads across all the metro cities, mini metros and is also penetrating in tier-II cities.
fbb – the fashion brand from Future Group, recently launched its largest iconic store in Kolkata. Located in the city’s Shakespeare Sarani locality, and spread out across three massive floors over a sprawling 25,000 sq. ft space, this fashion space houses a great collection of fashion brands under a single roof. “Fashion, over the years, has taken greater prominence among the youth today, who view fashion as another way of expressing themselves. fbb being among the forerunners of fashion retail in India is excited to make a larger presence in the emerging India,” said Kishore Biyani, Group CEO – Future Group.
“The Kolkata spirit has not only been receptive to evolving fashion trends, it has also embraced the new even while it has retained its signature cultural identity. For a leading fashion hub like fbb, we are excited to have our largest fbb store in this city that is associated with a taste for arts, culture, music, and fashion,” said Manish Agarwal, CEO – East Zone, Big Bazaar.