Wednesday, October 15, 2025

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Provence comes alive at Ambience mall

By Retail4Growth Bureau | October 15, 2025

French beauty brand L’Occitane En Provence, has re-opened its boutique at Ambience Mall, Gurgaon, infusing it with the spirit of southern France through carefully crafted, engaging aesthetics. 

L’Occitane En Provence, the French beauty brand, has announced the re-opening of its boutique at Ambience Mall, Gurgaon.

“Brimming with warmth, colour, and charm, this reimagined space is designed to transport customers straight to the heart of Provence. More than just a store, it’s an immersive escape where the air is scented with possibility,” shares the company’s enthusiastic statement.

Infused with the radiant spirit of southern France, the Haute Provence Concept comes alive through five enchanting pillars, informs the company.

The boutique’s thoughtfully designed zones enhance customer engagement. The Seasonality Zone showcases evolving rituals and limited editions. The Art of Scent invites olfactive exploration with curated fragrances, body milks, and hand creams. The Expertise Zone, featuring the signature fountain testing ritual, offers full skincare and haircare ranges. The adjacent Beauty Room provides a private space for personalized consultations. The Home & Gifting Zone completes the journey with curated essentials and iconic yellow gift boxes.

The highlight of the Gurgaon boutique is its exclusive design anchors, inspired by the essence of Haute Provence. A magnificent Olive Tree at the center stands as a timeless symbol of Provence and an emblem of peace, rootedness, and beauty. The boutique’s flooring design further enhances the experience through contrasting textures and patterns that subtly delineate zones, adding depth and warmth while enhancing storytelling through spatial rhythm. “These elements are not only visually striking but serve as a quiet homage to the landscapes and lifestyle of southern France,” shares the company.

“We’ve poured immense love and thought into bringing this boutique to life, and we’re beyond excited to welcome our customers into this beautifully immersive space. It’s a true reflection of Provence rich in sensorial experiences, sustainability, and soul and we can’t wait to see their reactions.” says Simi Dewan, Deputy General Manager, L’Occitane India. “With its opening in Gurgaon, L’Occitane En Provence invites customers to experience beauty as it is lived in Provence, slow, immersive, and deeply connected to nature.”

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