Rajhans Nutriments launches premium chocolate bar'Hoppits'

Rajhans Nutriments, a division of Rajhans (Desai- Jain) Group, announced the launch of Hoppits, a premium chocolate bar with unique combinations that are unavailable in this category.

Launched under the Schmitten umbrella, these chocolates are available in four variants: Rich Caramel with Golden Nougat, Roast Almond with White Nougat, Dark Chocolate with Granola and Nuts, Dark Chocolate with Granola and Fruits.

Speaking at the launch of Hoppits, Jayesh Desai, Chairman, Rajhans Group said, "With the unveiling of Hoppits, we want to create a niche segment for Granola Dark Chocolate bars that appeal to the evolved connoisseur of chocolate. We launched Schmitten; premium chocolate made from Swiss technologies and equipments from UK and Europe a few months ago with seven exciting variants and received excellent response from the trade and consumers.

Adding further he said, "Riding on the success of Schmitten, we are now introducing Hoppits. Also, we have signed on Bollywood star Priyanka Chopra as our brand ambassador to convey our message of'Here's to good taste' to everyone.”

Rajhans Nutriments has established its chocolate manufacturing unit in an area of 1.75 lakhs sq. ft. in Gujarat, Surat - Ahmedabad National Highway-8. The Rajhans (Desai - Jain) Group has business interests spanning real estate, confectionary, entertainment, hospitality and textile.