Rasa Silver Jewels unveils new bridal zone in Bengaluru

Rasa Silver Jewels has unveiled ‘Shaadi Ka Ghar – The Bridal Experience’ at its Commercial Street store in Bengaluru, introducing a dedicated Bridal Section designed to strengthen its experiential retail strategy. As part of the launch, Rasa hosted the grand unveiling of the Rasa Bridal Section and welcomed 25 guests, including Bengaluru-based influencers and tastemakers, to an intimate experiential preview.

Each floor of the store has been designed around a wedding ceremony, allowing guests to walk through the bride’s journey while discovering silver jewellery that blends tradition with contemporary elegance.

The first floor features reception-ready Victorian silhouettes and antique-finish pieces for the modern bride. The second floor is the core Bridal Section. The third floor is themed around Haldi, and the fourth floor is a festive space filled with music, delicacies, and celebration.

“Our Bridal Collection was built on one belief that every bride deserves the soul of heirloom jewellery without limits,” says Manan Bohra, Co-founder of Rasa Silver Jewels. “Traditional luxury has always been defined by gold and diamonds, but we wanted to reimagine that legacy in silver. Our pieces carry the same craftsmanship, detail, and divinity, yet feel accessible, personal, and deeply meaningful for today’s bride.”

Rasa Silver Jewels currently operates three stores in Bengaluru, which collectively strengthen he brand’s presence across key high-footfall retail hubs in the city.