Recode Studios expands to South, launches store in Chennai

Cosmetics brand Recode Studios, which has been on an expansion, drive has announced the opening of its latest store in Chennai, marking its first entry into the South. The store launch is in collaboration with Plush Boutique & Beauty Lounge. 

Recode Studios aims to bring its innovative beauty solutions and unparalleled services closer to the discerning customers of Chennai.

In addition to the expansion in Chennai, Recode Studios has plans to further strengthen its presence in the South with upcoming stores in Bangalore and Hyderabad. With an investment of Rs 20 lakhs in each store, Recode Studios adopts a 'FOFO model' approach, to ensure efficient utilization of resources. The store spans an area of 200 square feet. The brand also plans to open more stores in cities like Rudrapur, Lucknow, Pune, Mumbai, Allahabad, Jaipur & Jammu.

Speaking about the store launch, Dheeraj Bansal, Co-Founder of Recode Studios, said, "We are excited to begin this new journey into the Southern states of India with the launch of our store in Chennai. Our collaboration with Plush Boutique & Beauty Lounge marks a key milestone for Recode Studios as we seek to expand our creative beauty solutions into new markets. We are confident that our collaborations will set new benchmarks for excellence in the beauty industry."