Sennes launches its first exclusive store in Noida’s Gaur City Mall

Backed by the legacy and trust of Senco Gold & Diamonds, Sennes – the lab-grown diamond-focused lifestyle brand - announced the launch of its first exclusive store in Noida at Gaur City Mall. This marks Sennes’ 12th store in the country and its debut in the Noida market, further strengthening its presence across key urban centres.

The 670 sq ft store has been designed to deliver a modern, immersive retail experience, reflecting Sennes’ contemporary design language and its focus on a seamless customer journey. As an exclusive, company-owned outlet, the store reinforces the brand’s focus on offering a consistent and elevated experience across locations.

“Noida consumers are both design-aware and decisively modern in how they approach jewellery today,” said Joita Sen, Director and Head of Marketing, Senco Gold & Diamonds. “With Sennes, our focus has been on introducing lab-grown diamonds not just as an alternative, but as part of a larger, design-led lifestyle. This store brings that vision together—where jewellery, leather, and fragrance exist as one cohesive experience. As we expand into Noida, the idea was to create a space that feels intuitive, contemporary, and clearly reflective of what Sennes stands for.”

The brand's stores are located across key cities, including Kolkata, Bhubaneswar, Patna, Hyderabad, New Delhi, and Bengaluru.