Vajor opens its new store in Chennai

Vajor, India’s leading women’s fashion and lifestyle brand opened its store at The Palladium Mall, Chennai. Spread across almost 1000 sq. ft area, the store is a physical render of the Vajor’s website that has the most coveted modern fashion and lifestyle products’ range for providing style conscious buyers a next-gen omni channel experience. Whereas to make the outlet stand out from other retail stores in the city, the brand has deployed cutting-edge user-friendly technologies into its store.

Adding a unique aspect, a dedicated “Story” zone has been created into the store wherein, every month, a section will be dedicated to narrate the story behind that month’s collection through video screen and key products section. Additionally, customers can also take a virtual tour of the brand’s website through www.vajor.com touch-screen installed in the store. Customers can browse products online, get the touch and feel of the merchandise in store and then order at their convenience either online or offline.  

The store is equipped with all the latest and best of Vajor’s collection including clothing, accessories, footwear & décor. This store has been opened after it recently launched a store in Pune.  The brand will be opening up its next store in Delhi by the month of March. The brand has plans to expand its network in many other cities by the end of 2018.