Zoya’s new store in Kolkata is a nod to the artistic spirit

Zoya from the House of Tata has announced its entry into East India today, opening its first store in Kolkata, in aheritage bungalow on Shakespeare Sarani Road.  

Ajoy Chawla, CEO of Titan’s Jewellery Division, and the celebrated designer and author Twinkle Khanna together unveiled Zoya’s exquisite flagship boutique in the city where culture meets tradition.   

"Zoya finds a perfect home in Kolkata, where modern luxury meets rich cultural heritage. Reflecting the spirit of being 'alive,' Zoya celebrates the timeless journey of women in a city that truly appreciates art and culture,"shared Ajoy Chawla.  

“The boutique has an artistic soul that reflects the Zoya woman's own inward journey to her true self, blending femininity through handcrafted murals and evocative sculptures. A flowing handcrafted paper chandelier meanders through the space, symbolizing the Zoya woman’s path—a luminous metaphor for her inward journey of self-discovery. More than a store, it’s an immersive experience where every piece of jewelry is a meaningful, wearable work of art,” said the company statement. 

The store is positioned as a space designed to inspire a woman's journey of personal discovery. Intimate spaces invite reflection, allowing the Zoya woman to reconnect with herself and her desires. Each zone offers moments of contemplation, from bespoke consultations to admiring intricate jewelry details.  

The private lounge and flexible discussion rooms allow for intimate moments of connection. The smaller, intimate rooms within the store invite guests to explore Zoya’s collections in a personal, reflective way.  

Twinkle Khanna said, speaking about the store, “Zoya is a brand with cultural capital - I love how each piece is not only beautifully crafted but that it tells a story that celebrates its muse. The Zoya store extends this narrative, creating a space that exemplifies our heritage.” 

Zoya has twelve exclusive boutiques across Mumbai, Delhi, Ahmedabad, Bengaluru, Chennai, Kolkata, Pune and Hyderabad, besides the galleries in Mumbai, Ahmedabad, Kolkata, Chennai, and Chandigarh.The brand now elevates its personalized service by offering video-assisted jewellery consultations and home trials.