Shoppers Stop celebrates white Christmas
By Susmita Das | January 23, 2014
During this festive season, Shoppers Stop created a pure white Xmas theme for their stores. The Christmas display across the stores is divided into fashion, party and home celebration. Global trends have been analyzed and fused to form a simple and eye catching display of merchandise across the chain in both the Shoppers Stop & Homestop windows.
The theme of Christmas has been highlighted throughout the whole display featuring white fashionable wear worn by the mannequins. To set the mood of festivity propping has been done in shades of whites and silvers and highlighted with hints of blues.
The Home Stop window likewise is focused on a fashionable home for this Christmas. Propping conveys a whole warm X’mas feel, complete with cute polar bear, moving reindeers, dancing Santa’s and DIY features within the displays to entice the customers.
The party window has a lot of mirror work effects on disco balls and a special mirrored helmet for the male mannequins along with DIY headgears for the females.
