DLF Brands opens Disney & Me licensed stores in India
By Satarupa Chakraborty | April 16, 2018
Disney & Me enters the Indian retail market by opening two stores in Noida and Gurgaon featuring dedicated zones from Disney, Marvel and Star Wars. These stores are owned and operated by DLF brands.
DLF Brands has recently opened two Disney & Me stores through a licensing arrangement with Disney Consumer Products in India. Designed specifically for Indian consumers, the licensed stores are located in Mall of India in Noida and Ambience Mall in Gurgaon with the aim to deliver a unique shopping experience. These stores are owned and operated by DLF brands.
Disney & Me will offer a wide range of products across the Company’s iconic Disney, Marvel and Star Wars brands in a fun environment, reflective of Disney’s most popular stories and characters. The stores will carry exclusive fashion lines and a global range of toys and novelty items for kids between 3-12 years. Each Disney & Me store will feature six uniquely designed, dedicated zones bringing to life the distinctive worlds of the popular franchises -- Disney’s Mickey Mouse & Minnie Mouse, Disney Princesses, Frozen, Marvel’s Avengers, Spider-Man and Star Wars – to immerse consumers in a world-class Disney shopping experience.
Timmy Sarna, Managing Director, DLF Brands, “We are excited to open Disney & Me licensed stores in the country. We have curated the best of Disney, Marvel and Star Wars merchandise to provide something for every kid. Our aim is to offer parents an ultimate retail destination to find compelling products for their young ones.”
Abhishek Maheshwari, Country Head, Disney Indiak, added, “Disney & Me licensed stores will play a critical role in how kids & families experience our stories & characters at retail. We are delighted that DLF Brands is extending Disney’s magical experience to their consumers in the country.”