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This ‘better living ‘ brand opens new store at Vega mall

By Retail4Growth Bureau | June 15, 2023

Kindlife, the brand which says it offers “toxin-free products that  are plant-based, organic, eco-conscious and cruelty-free”  plans to open 50 new stores in the next 6 months. 

Launched in December 2021, Kindlife currently houses over 700+ better brands on their platform across categories.  

Kindlife natural, organic products on display

The company statement says, “With this move, Kindlife establishes its omnichannel approach to growth and takes the LiteStore concept a step ahead. Earlier this year, Kindlife has also curated two LiteStores at New Delhi’s Select Citywalk Mall, which saw massive footfalls and allowed the platform to create top of mind recall through a physical presence. Within the beauty and personal care segment, LiteStores also enable kindlife to offer a “try-and-buy” experience through testers and in-person consultations with teams on the ground.”

On the launch of the LiteStore, Manasa Garemella, Co-Founder, kindlife says, “Since day one, kindlife has been about making better living easy. While the platform serves as a one-stop shop for a range of categories, through offline stores we reach new consumers and make the access even simpler. Bangalore is a key market and we’re excited to bring the best of Indian and global brands to our customers. We have a super lineup of brands- from beauty, both global labels and homegrown favourites, personal care products, nutritional supplements, snacks, drinks and a whole lot more.”

She adds, “The plan is to open 50 new stores in the next 6 months, we’re just getting started.”

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