Wagh Bakri Tea opens third tea lounge in South Delhi

Wagh Bakri Tea Group, one of the largest tea exporters from the country, recently unveiled its Wagh Bakri Tea Lounge in South Delhi's, Greater Kailash -1 Market. Wagh Bakri Tea Group are the pioneers in the Tea Lounge concept, as the first ever Tea Lounge was opened in Jaipur, a decade back. And having received a great response, the Group decided to take this trend forward and today the brand has six Tea Lounges including GK 1. They recently opened a signature tea lounge at Ahmedabad, followed by two tea lounges in Mumbai, and another two in Delhi at Pitampura and Lajpat Nagar.

Parag Desai, Executive Director, Wagh Bakri Tea Group, said, "Delhi and UP are extremely important markets for us. It has huge scope for quality player like Wagh Bakri Tea Group. We are getting encouraging response to our Pitampura and Lajpatnagar tea lounges.  This further increased our confidence to open more tea lounges in Delhi. Now Delhi tea lovers have got multiple destinations to have supreme quality tea that too in 5 star ambiences.  Moreover we have kept the price points very competitive so that more and more consumers try our tea regularly.”

The company plans to open five more by May 2015 in Delhi (Rajouri Garden), Surat, Pune, Baroda and Mumbai, taking the total count to 11 by second quarter of 2015.     

Piyush Desai, CMD Wagh Bakri Tea Group, said, "After having done well and established the name in the packaged tea industry, we thought to be one of the change agents and dispel perceptions around Tea as a beverage. We really want the youth of the country to start preferring Tea as a healthy and stylish beverage. Hence we are serving the teas in most modern and stylist manner.”