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Bata India’s Q2 results highlight robust retail expansion

By Retail4Growth Team | November 05, 2024

Expansion through franchise stores in Tier 3-5 markets, combined with our robust digital presence, is helping in tapping into new growth opportunities with strengthened omni-channel approach, says Gunjan Shah, MD and CEO - Bata India Ltd, while sharing the company’s results for the quarter ended September 30, 2024

Footwear major Bata India Limited has announced results for the quarter ended September 30, 2024, which reflect the company’s focus on strategic investments in product innovation, elevated customer experience, technology integration and brand premiumization 

The company shared that it continued with its expansion drive, with a network of 1955 (COCO and Franchise) stores and that 48 stores were renovated this year, elevating customer experience with style and technology propositions 

The results also show that the revenue from operations for the quarter stood at Rs. 8,371 million, showing positive momentum from Rs. 8,191 million in Q2FY24. The Operating Profit was reported at Rs. 524 million. The company also says its EBITDA profit stability showcased resilience in managing operational efficiencies.  

Some of the Key Highlights that the company shared include: 

  • Continued expansion with a network of 1955 (COCO and Franchise) stores  

  • 48 stores renovated in this year, elevating customer experience with style and technology propositions 

  • Successful execution of portfolio casualization strategy – Sneaker Studio implemented in 756 stores 

  • 4 Exclusive Brand Outlets (EBOs) for Power, 136 EBOs for Hush Puppies, 14 Kiosk for Floatz 

  • Unveiled global campaign ‘Stronger Inside’ for Power and launched Energy Collection, democratising fitness at accessible prices 

Speaking on the Q2FY25 performance, Gunjan Shah, MD and CEO - Bata India Limited, stated, “Despite continuing market headwinds and subdued consumption, we sawsome recovery in our growth trajectory through the quarter backed by focused execution of strategic initiatives. We are seeing strong validation of our premiumisation strategy across channels, with premium products showing robust growth and increased contribution to our revenue mix. Our Brand stories connected well with targeted audience.  

Our expansion through franchise stores in Tier 3-5 markets, combined with our robust digital presence, is helping us tap into new growth opportunities with strengthened omni-channel approach. Our conscious efforts on Franchise model expansion are showing good results. Cost efficiency remains a cornerstone across all operations including manufacturing facilities,” he added, while summing up, “  

We continue to maintain a balanced approach between managing near-term challenges and investing in long-term growth drivers.We are optimistic about consumption recovery in the coming quarters, backed by festive season momentum and our strong market positioning. 

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