CX Transformation Conclave to focus on the art and science of crafting customer experience strategies
By Retail4Growth Bureau | March 21, 2025
Team Marksmen Network's CX Transformation Conclave to be held on March 21st 2025 in Bengaluru will spotlight technology's role in redefining customer journeys and driving business growth.
India reportedly ranks third globally and leads the way in the Asia-Pacific region when it comes to CX maturity. But even though 79% of Indian firms today agree that CX is a means to drive revenue, only 17% of businesses are able to provide "exceptional" customer service. This leaves a lot of headroom for growth and direction by industry experts on how to create new growth pathways, says Team Marksmen Network.
The upcoming Bengaluru edition of Team Marksmen Network's CX Transformation Conclave, set to be held on March 21st 2025, will delve deep into the art and science of crafting customer-centric strategies. With an array of industry luminaries sharing their insights, the conclave aims to equip businesses with the tools to build future-ready capabilities, tap into emerging technologies, and craft meaningful connections with their customers. The focus areas of the conclave include, among others:
Omnichannel integration for improved CX
- EX for CX: Building high performance customer service teams
- Leveraging AI to modernize customer journey mapping
- The 3 A's of Next-Gen Customer Experience
- Balancing digital interaction with human empathy
“The key lies in leveraging technology that doesn't just sit atop our CX strategies but truly integrates with them. Putting people first while integrating tech enhances our ability to connect with customers, while retaining the human touch. A few companies embody this spirit of change and innovation, and they will be recognised as Masters of CX. These organisations have thoughtfully crafted CX that is rooted in purpose, delivering experiences that are supercharged and impactful while being acutely focused on discovering and delivering on critical customer needs,” says the statement from Team Marskmen Network.
This industry-centric platform has been brought to life by the company’s industry partners, namely the Presenting Partner NICE, AI Transformation Partner Exotel, and Associate Partner Ubona Technologies.
Offering his thoughts ahead of the event, Rajesh Khubchandani, Co-Founder and MD, Team Marksmen Network, said, "Customer experience is no longer just about service; it’s about creating meaningful, memorable moments at every touchpoint. As technology continues to redefine these interactions, businesses have a unique opportunity to turn customer engagement into a true competitive advantage. The CX Transformation Conclave is a platform for industry leaders to exchange insights, uncover strategies, and explore the limitless possibilities of technology-driven CX innovation."