Ferns N Petals launches Its 300th outlet
By Rita G Chauhan | July 18, 2018
Ferns N Petals has reached an important milestone with the opening of its 300th retail outlet. The brand is targeting to expand this number to be 500 by the end of 2020 and opening 2 outlets every week.
Ferns N Petals that boasts to be the world's largest chain of floral boutiques has opened its 300th outlet at Jivan Shah Tiraha, Jhansi. An extended network of 300 outlets gives the brand an edge in terms of the quick delivery through the nearest outlet within 2 hours of ordering. Anil Sharma, Vice-President, Retail and Franchise, Ferns N Petals said", “Since we have one outlet every 200 kilometers on an average, people can now enjoy the quick delivery service more promptly as the brand promises to deliver gift delivery services as fast as 2 hours. With every new outlet, we are coming closer to our esteemed customers.”
Pawan Gadia, CEO, Online and Retail, Ferns N Petals also added, “Right now, we are growing at a very fast pace opening 2 outlets every week and thus are targeting to expand this number to be 500 by the end of 2020.” According to Sharma, the fast growth happened because the brand follows low investment franchise model that is very apt for first time entrepreneurs, especially the middle class house-wives who aspire to work, but cannot afford to work full-time at some office or have their own business because of lack of high investments.
All Ferns N Petals outlets are aesthetically designed with the display of a wide selection of cakes, gifting products and fresh flower arrangements to cater to the ever growing demand of the customers. The brand has expanded its network in 120 cities across the country.