Jaipur Kurti opens five stores in October, targets 50 by March 2027

Nandani Creation Limited (NCL), the company behind the brand ‘Jaipur Kurti’, continues to accelerate its retail expansion under Project 50 with the opening of its fifth retail store in October 2026 in Model Town, Ludhiana, Punjab. The new store marks Jaipur Kurti’s second retail outlet in Ludhiana. 

The milestone follows the opening of four Jaipur Kurti stores in a single day earlier in October, taking the month’s total to five store openings. The stores are located in Pacific Mall, Jaipur; DT Mega Mall, Gurugram; Apsara Road, Jammu; Rajouri Garden, Delhi; and now in Model Town, Ludhiana, Punjab. 

Under Project 50, Nandani Creation Limited targets opening 50 Jaipur Kurti exclusive brand outlets by March 2027. 

“Project 50 is moving from vision to execution, and every new store represents another step towards building Jaipur Kurti’s next phase of growth,” said Anuj Mundhra, Chairman & Managing Director of Nandani Creation Limited. “Opening four stores in a single day and following that with our fifth store opening in October is an encouraging milestone for the Company. With our second store in Ludhiana, we are further strengthening our presence in Punjab and bringing Jaipur Kurti closer to more consumers.   

He further added, “As we progress towards our target of 50 exclusive brand outlets by March 2027, our focus remains on disciplined execution, market expansion and building a sustainable foundation for long-term growth.” 

Jaipur Kurti has established a presence across multiple retail formats, including its own Company-Owned Company-Operated (COCO) and Franchise-Owned Franchise-Operated (FOFO) stores, leading departmental stores and shop-in-shop (SIS) formats. The brand is available across prominent retail partners, including Shoppers Stop, Reliance Trends, Avantara, Kalanikethan, Reliance Centro, Fashion Factory, and Lulu Malls, among others.