Orientbell Tiles & Nippon Paint partner Digital Tranzform for retail transformation

Digital Tranzform Pvt. Ltd,  the tech driven retail transformation specialist company, has been chosen by Orientbell Tiles and Nippon Paint to spearhead their respective retail transformation initiatives.

Orientbell Tiles has enlisted Digital Tranzform to develop a comprehensive transformation strategy that addresses every stage of the retail journey. This includes the roadmap of solutions for the ‘twin retail pyramids’ of the pre-retail, retail & post retail experience across the in-store, at-home & online retail channels, informs Digital Tranzform.

Simultaneously, Digital Tranzform is collaborating with Nippon Paint to create an innovative in-store experience that empowers customers to engage with the brand.

Sharing this thoughts on the partnerships, Anurag Sehgal, Founder of Digital Tranzform Pvt Ltd, told Retail4Growth,  "As a specialist in the digital transformation of the consumer & influencer funnel, Digital Tranzform is utilizing its expertise and the double-diamond design methodology to craft these strategic roadmaps and solutions. The company will also oversee the turn-key implementation, integrating the four core components crucial for successful retail transformation: Software, Hardware, Content, and Data. This holistic approach ensures that every aspect of the new retail strategy is meticulously planned and executed."