TechnoSport marks 7th store milestone in South India

TechnoSport, the activewear which recently launched a store in Mysore, has announced its entry into the Telangana market, with the launch of its latest exclusive store at Tolichowki, Hyderabad. The new store marks the brand’s seventh in the South and spans 1,000 square feet.

Sunil Jhunjhunwala, Co-founder & Managing Director of TechnoSport, said speaking about the new store, "Hyderabad represents a vibrant market where both brand-conscious and value-conscious consumers thrive. The energy and flamboyance of the people here make it essential for us to establish our presence in a high-street location like Tolichowki. This strategic choice aligns perfectly with our target audience and reinforces our commitment to providing quality activewear to fitness enthusiasts."

Puspen Maity, CEO of TechnoSport, shared his insights on the market dynamics: "Hyderabad has proven to be an excellent market for us across both online and offline channels. With our distributors and GT Network well-established here, having a retail store was imperative. Over the last three months, Hyderabad has ranked among our top two cities for online orders and remains in the top five for our direct-to-consumer channels. We are very positive about further expansion opportunities in this thriving market."

Rohit Kulkarni, Business Head - Exclusive Stores, added: "Hyderabad has always been a pivotal market for us. The opening of this store is just the beginning; we are actively exploring opportunities to expand further within the city. Our goal is to establish multiple locations that cater to the growing demand for quality activewear among fitness enthusiasts."