This Defender is an all-in-one touchpoint for Kumari Jewels
By Retail4Growth Team | November 27, 2024
Kumari Jewels has launched a new shopper service in the form of a Defender, which is an exclusive high-end delivery service, personally delivering purchases to shopper to top-tier customers, with a state-of-the-art scanner that connects shoppers straight to the brand website.
Kumari Jewels is at it again! Following their buzzworthy stunt with a private jet and a helicopter, they’ve now unleashed the dazzling pink Defender- which is many things rolled into one – a striking mobile billboard, an exclusive high-end delivery service, and a cutting-edgeunit!
The company informs that as an exclusive treat for top-tier customers, the Defender will personally deliver purchases, transforming the shopping experience into something extraordinary. “This isn't merely a car—it’s a dynamic brand ambassador, showcasing Kumari's dedication to redefining the future of retail and pushing the limits of luxury. But that’s not all! This stunning vehicle isn't just eye candy; The striking pink hue, a signature colour for Kumari, immediately draws the eye. The bold heart design, a symbol of love and passion, is seamlessly integrated into the wrap, creating a visually stunning effect,” says the company.
The vehicle doubles as a personal chauffeur after a luxurious shopping spree at Kumari Jewels and that’s not all—it comes packed with a state-of-the-art scanner that connects shoppers straight to the Kumari Jewels website.
“We believe luxury is more than just a product; it’s an experience. Our pink Defender is a testament to this philosophy, offering our discerning clientele a unique and unforgettable shopping experience. This isn’t just a vehicle; it’s a symbol of innovation, exclusivity, and the future of luxury retail,” states Yash Kataria, Co-founder of Kumari Jewels.
