Tranz Mannequins to showcase latest mannequin and VM solutions at Retail Yatra - Ahmedabad

Tranz Mannequins, a leading visual merchandising solutions provider, will showcase its latest mannequin collections and visual merchandising solutions, with a strong focus on newly jewellery display systems at Retail Yatra – Ahmedabad, scheduled to take place on April 29, 2026, at Taj Skyline, Ahmedabad.

Besides serving the metros, Tranz Mannequins has established a presence in regional markets in Telangana, where the company has seen encouraging traction. Tranz Mannequins is now looking to expand its footprint into Gujarat as well. “We have been getting good response in Telangana, and now we want to explore the Ahmedabad market,” shares Siby Varghese, Managing Director of Tranz Mannequins, underlining the company’s growth strategy in untapped regions.

Speaking on evolving retail preferences, Siby highlights a clear shift in mannequin design trends. “Earlier, it was all painted mannequins. Now it has been upgraded to fabric mannequins with wooden articulated arms, and slim fit is the latest trend,” he explains. This transition reflects the growing demand for more realistic and fashion-forward display formats among retailers.

In terms of differentiation, a key strength for the company lies in its customisation capabilities. “Our specialisation is that we customise mannequins, and all types of fibre, wood, and metal props,” he shares, emphasising the company’s end-to-end VM expertise.

With Retail Yatra Ahmedabad as a strategic entry point, the company is optimistic about building new connections in the region. “We are looking for good expansion in the Gujarat area, which we have not explored earlier. We hope this platform will give us the right contacts and help us enter the market with our new products,” he concludes.