U.S. Polo Assn. India launches 5 new brand stores in Bengaluru

Leading casualwear brand U.S. Polo Assn India, a subsidiary of United States Polo Association (USPA), has opened their doors to customers in Bengaluru with five new stores. The new stores are located at Brigade Road, Bhartiya City, Garuda Mall, Kammanahalli, and New BEL Road and showcase the sport-inspired lifestyle brand’s latest Autumn/Winter Collection. With the addition of 5 new stores to the 16 existing stores, the city is now host to 21 exclusive U.S. Polo Assn. stores

Out of the five locations where new stores have been added, the brand stores at Brigade Road and Garuda Mall feature the ‘rebranded identity’ having an all-white interior, enhanced with the ubiquitous brand colors, wood, metal, and concrete detailing. This new retail identity has been previously showcased in stores like Lulu Mall, Bengaluru, and Express Avenue, Chennai.

Speaking about the store launches, Amitabh Suri, CEO, U.S. Polo Assn. - Arvind Fashions Limited, said, “Bengaluru is known for being one of the more fashionable cities in India, and we are excited to introduce five new stores in this vibrant city. With strategic locations spread across the city, the new stores will feature our latest AW’22 collection. U.S. Polo Assn. has been enjoying a rapid rate of expansion. The five new stores are yet another step forward in its growth plan to emerge as the ultimate destination for premium, relaxed casualwear.”

 “As we continue to expand the brand globally across 190 countries, we maintain a strategic focus in India alongside Arvind where we have such an incredible consumer fan base for U.S. Polo Assn.,” added J. Michael Prince, President & CEO of USPA Global Licensing, the company that manages and oversees the U.S. Polo Assn. brand. “Opening five stores at once in Bengaluru is quite an accomplishment, one that can be attributed to Arvind, for their commitment to growing the U.S. Polo Assn. brand.”