Westside marks its presence in home buying segment, partners Sunteck Realty

In an interesting example of strategic partnership across industries but within the realm of retail and customer experience, leading luxury real-estate developer Sunteck Realty, and leading retail chain Westside by TATA, have collaborated to embark on a long-term association to embellish the show residences of Sunteck.

The aim, as stated by the company statement, is to provide prospective home buyers a tangible experience of the lifestyle awaiting them at the developments by Sunteck. "We take great pleasure in introducing Westside at Sunteck Realty’s luxurious developments by tastefully styling our elegant residences, demonstrating that our residents gain much more than an apartment; they are enveloped in an environment of unparalleled luxury and elegance offering upgraded living," stated Anupma Khetan, Customer Experience Evangelist, Sunteck Realty Limited. 

"At Westside, we believe in curating spaces that exude luxury and style," said Umashan Naidoo, Head of Customer and Beauty, Westside. “Our collaboration with Sunteck Realty is a testament to our commitment to providing homeowners an unparalleled living experience. We aim to elevate the ambiance of the Sunteck residences, offering residents a glimpse into a sophisticated lifestyle." 

The plush show residence of Sunteck World has been adorned with over 100 home décor products, which include bed sheets, upholstery, kitchen ac