Home Centre’s head-turning sale window
By Smita Sinha | August 28, 2019
Designed and executed by the in-house VM team of Home Centre, the minimalistic window display was created using Home Centre’s products to highlight the SALE message to its customers.
Landmark Group’s end-to-end home needs retailing arm Home Centre has recently executed a product-oriented sale window to create grab the attention of the customer. Designed and executed by the in-house VM team of Home Centre, the window display was executed at its store in Sujana Forum Mall, Hyderabad.
The idea was to create a minimalistic window using Home Centre’s products to highlight the SALE message to its customers.
Elaborating more on the idea and execution of the window scheme, Marthy Bermejo, Deputy General Manager – VM, Home Centre, explained to Retail4growth, “The idea was to create a product-oriented window display with minimal cost by using visual merchandising techniques to grab the attention of the customers. The window was executed on the spot with few inspirations and was composed by the in-house VM team. No cost was involved in designing and executing the window.”
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