These Amity University students transform broken tiles of SOMANY Ceramics into works of art
By Retail4Growth Bureau | May 23, 2025
SOMANY Ceramics Ltd., has collaborated with Amity University, Gwalior, on a project titled "Transforming Broken Tiles into Trendsetting Style" aimed at promoting recycling of waste tiles into pieces of art and captivating murals.
In an interesting initiative that can serve as an inspiration for visual merchandisers and retail designers, SOMANY Ceramics Ltd., has collaborated with Amity University, Gwalior, on a project titled "Transforming Broken Tiles into Trendsetting Style." The innovative initiative is aimed at promoting recycling of waste tiles into pieces of art and captivating murals, fostering a culture of sustainability while addressing waste reduction.
Thirty five talented architecture students showcased their art and technical expertise in repurposing discarded tiles into breathtaking works of art, serving as a testament to their commitment to sustainability and innovation, informs SOMANY.
Anshuman Chakravarty, Head of Marketing at Somany Ceramics, expressed his excitement about the collaboration, stating, "It’s amazing to see such dedication to recycling and sustainability from young architecture students. At Somany Ceramics, we truly believe in eco-friendly innovation. In fact, all our tile adhesives are made using recycled waste tiles. It’s important for all of us to spread the message about reducing construction waste and reusing materials. We’re really thankful to the students and faculty of Amity University, Gwalior for being a part of this project, which blends creativity with care for the environment.”
“We’ve joined hands with Somany Ceramics Ltd. for an art installation project called ‘Transforming Broken Tiles into Trendsetting Style.’ This collaboration gave our students a great chance to use their design skills in a real-world setting. Through this tile art project, they not only got practical experience in eco-friendly design but also played a part in supporting an important environmental cause," said Prof. Kastubh Das, Director, School of Architecture and Planning, Amity University Madhya Pradesh, Gwalior.
"This was a truly innovative initiative by SOMANY Ceramics, and we are delighted to have collaborated with them. The experience was not only enriching but also deeply inspiring for everyone involved," said Rajeev Parashar, Assistant Professor at Amity University, Gwalior.