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Max shimmers this festive season

By Chanda Kumar | October 04, 2017

For the Festive17’ season Max brings a lively shimmering window display, which is specially designed to grab attention of the shoppers and highlight the contemporary festive collection available at the store.

This festive season, value fashion chain Max, takes the marketing campaign of the brand ‘Endless ways to celebrate’ with this unique Kinetic Shimmer window.

Shimmering sequin discs with latest Kinetics Movement are the highlight of this window which works even better when accompanied by external lighting. Successfully grabbing attention by the virtue of its continuous movement, it drives attention of the passerby and creates an opportunity of a dialogue that helps in conversions by setting up the right mood. The red glossy finish backdrop plays a vital role in highlighting the gold and printed shimmering discs to balance the composition.

Credits: 

Window designed in-house by Max VM Creative Studio.

Kinetic Shimmer Discs – Design One, Delhi (Pan India Props)

Regional Print Vendor – M M Digital

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