Last updated : April 15, 2021 12:36 pm
Reports show that Kirana stores which modernized themselves, saw their revenues growing between 20 % and 300%, with an average of 135%. Here’s a look at how you can modernise your kirana store and boost profits by upto 40%
Is the store attractive enough to drive foot traffic?
Shoppers in most of the big cities are already used to huge, well-organized stores with different brands and categories of products. They are neatly divided and offer the convenience of moving around freely, picking up items, adding them to the baskets, paying the bill quickly, or paying digitally and moving on. In this situation, how can your store offer a similar experience? This is perhaps the right time for you to answer this question.
Look at these Numbers
Source:https://www.accenture.com/_acnmedia/PDF-142/Accenture-Kirana-Transformation-Report-120720.pdf
Indeed, with the need to modernise becoming obvious, many Kiranas are opting for new store solutions to upgrade themselves. As Ritika Mehta, Director, Instor India (Kider India Pvt. Ltd) , points out, “We are seeing a lot of demand from neighbourhood Kirana and supermarket stores to modernise their store. We have created a turnkey solution to help owners modernise their existing store in just 24 hours. We have also created a special financing option to make it easy and affordable for store owners to turn their traditional store into a modern store that will help increase business by up to 100%.”
Here are 6 reasons why neighbourhood kirana or supermarket owners need to modernise their store.
These are among the many reasons why neighbourhood Kirana or supermarket stores find it difficult to draw in more customers and improve sales. To overcome these challenges and make your Kirana business grow, you will need to plan a complete makeover and make your store space-efficient, modern, attractive, and convenient for your customers.
This means making good use of your store floor space and planning product placement so that it is easy for shoppers to spend more time at the store, discover more brands/products and pick them up off the shelf without difficulty. Create self-service shopping - statistics show that when customers are able to see all products and shop on their own, they end up buying up to 30-40% more every time. Greater shopper comfort means happier customers, higher sales, and better margins.
Transforming your store into a modern store is not difficult and you can get a return on your investment in less than 12 months with the increase in business.
Instor (Kider India Pvt. Ltd.), has launched a special offering to help neighbourhood kirana and supermarket store owners to convert their traditional store into a modern and inviting store in just 24 hours. Instor specialises in the design and fixtures that make the best use of existing store space. Instor has modernised more than 7,000 stores across India and has helped retailers provide better customer experience and increase profits by 40% or more. Look up the details on www.instorindia.com/makeover
No cost financing for retail fixtures
Instor (Kider India Pvt. Ltd.), has partnered with Magma Fincorp Limited to offer no cost financing for retail fixtures for store owners who are interested to renovate and modernize their shop. Details are available at www.instorindia.com/EMI.