Home Centre's new kitchen scoop
By Satarupa Chakraborty | April 24, 2019
Home Centre’s kitchen window draws inspiration from the coolness of ice creams.
Landmark Group’s end-to-end home needs retailing arm Home Centre has recently executed a colourful depiction of kitchen utensils and accessories window to promote their range, My Colourful Kitchen. To denote the beginning of summertime, the retailer brings the idea of ice cream carts and life-sized cups and scoops to present their collection of utensils, crockeries and other kitchen accessories.
Marthy Bermejo, DGM – VM, Home Centre, shared with Retail4growth, “The idea was to bring some fun and colours and cool vibe to commence the summer season. What better could we use than icecream to bring the summer-beating theme. The oversized ice cream cups, 3D ice cream cart and the collage made with kitchen accessories contribute generously to the multicolour charm of the window.”
Pan India execution : Tranz Mannequins
Home Centre has recently opened a new outlet in Kanpur with VM representations to emphasize on five categories. These schemes are unique to the store and will be exclusive to this outlet only.
Home Centre’s “My Colourful Kitchen” window presents the retailer’s entire kitchen offerings in a 3D format along with a cut out of Chef Ranveer Brar, who has been roped in as ambassador of Home Centre’s kitchen range. The window has been executed by Bangalore-based Tranz Mannequins.
The brand's first Exclusive flagship Toys and Childcare store will be located at the 1 MG Mall in Bangalore and will retail top German brands like BÏ‹bchen, Playmobil, NICI, HABA, Rebel Kidz and JAMARA.