Amazon launches dedicated e-store for sneakers
May 31, 2017
The e-commerce major brings 2500 top sneakers brands of the world under one canopy.
Amazon Fashion has recently launched a dedicated Sneaker Store on its platform as a one-stop destination for sneaker lovers across the country. House to an exciting range of sneakers from top brands like Levis, Converse, Adidas, Puma, Vans, United Colors of Benetton, Reebok, New Balance, Fila, Asics, DC, USPA and a collection of Character Sneakers, the store offers an easy access to the largest selection of sneakers from 2,500 brands.
Talking about the first Sneaker Fest, a gamut of offers to celebrate the launch, Arun Sirdeshmukh, Head, Amazon Fashion said, “Our constant effort is towards offering the widest possible selection across categories so customers can shop for everything fashion on Amazon Fashion Store. Today, Sneakers have become part of our customers’ everyday style and hence, it’s our aim to offer the very best to our customers so they can easily discover and buy their favourite pairs of sneakers including classic pieces from marquee brands. We will continue to give exciting reasons to our customers to keep shopping for fashion on Amazon.in”.
Commenting on the launch of the dedicated Sneaker Store on Amazon.in, Abhishek Ganguly, CEO, PUMA said, “More and more young consumers are following, buying, and even preserving sneakers. This culture is gaining huge traction all across the country. PUMA plans to introduce innovation and style through our global range of products on a regular basis. Amazon with its enormous base of young customers is a great platform to further sneaker culture in India”.
The e-commerce major promoted this dedicated service through a number of promotional offers recently.