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Bata India posts 38% growth over last year in Q2 net profit, renovates 27 stores

By Retail4Growth Bureau | November 11, 2022

The company focused on a store renovation strategy to enhance & ‘premiumize’ customer experience and on expansion through franchise & multi-brand outlets, implementing Sneaker Studio in 250 stores across the country, and launching 30 new Franchise stores, taking the total number to 350+.

Bata Sneaker Studio

Footwear major Bata India Limited has announced results for the quarter that ended 30th September 2022 and said that its revenue from operations for the quarter stood at Rs. 8,297 million (a growth of 35% over the quarter that ended September 21) showcasing consistent improvements across channels.

The net Profit stood at Rs. 511 million as against a net profit of Rs. 370 million in the quarter that ended September 2021, showing a growth of 38%.

“Despite tough operating environment and significant material inflation, the company managed to drive broad volume driven revenue growths across business channels of retail/franchise/distribution/E-comm, “ says the company statement.

Gunjan Shah, MD and CEO - Bata India Limited, stated, “The festivity is around the corner and positive customer sentiments are reflected in increased footfalls. Our continued improvement in customer experience and engagement has reflected in ever highest Net Promoter Score. The company continued its momentum on key strategic thrust levers.

He added, “To capture the market, we persisted on expansion through franchise & multi-brand outlets.

Key Highlights for the quarter: 

  • Store renovation strategy to enhance & premiumize customer experience. 27 stores were renovated during the quarter.
  • Net Promoter Score (NPS), feedback for loyalty for all offline and online channels that Bata services, improved to 73 in the quarter.
  • Continued growth of sneaker category that led the growth recovery Vs rest of other categories. Sneaker Studio was implemented in 250 stores across the country.
    • Opened 30 new Franchise stores taking the total number to 350+ 
    • Distribution channel continued to scale up to 1100+ towns.
  • Digital business achieved its highest revenue of INR 950 million during the quarter.
  • Sales through digitally enabled channels continued their momentum and contributed 11% of total sales which is 125% of the September 2021 quarter.

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