Litestyle by PNG Jewellers opens new store in Pune

Litestyle by PNG Jewellers, the contemporary fine jewellery brand from the House of PNG, has announced the opening of its new standalone store at Ideal Landmark Complex, Viman Nagar, Pune. Strategically located in one of Pune’s most vibrant urban neighbourhoods, the new store has been launched to cater to the modern and style-conscious customers.

Spanning 600 sq ft, the Viman Nagar outlet is Litestyle’s fourth store in Pune and the fifth overall, taking the total number of PNG Jewellers stores across formats to 66. The store was inaugurated by actress Sai Tamhankar, marking another milestone in the brand’s steady retail expansion.

“Viman Nagar is home to a young, urban audience incorporating lightweight and statement jewellery as trends evolve,” shared Hemant Chavaan, Head- Marketing, E-commerce, CRM, and CSR, Litestyle. “The retail touchpoint allows us to engage more closely with this segment and diversify their daily fashion choices.”

“Litestyle represents our commitment to evolving with changing consumer preferences in lightweight fine jewellery while maintaining the trust and craftsmanship PNG Jewellers is known for,” added Dr. Saurabh Gadgil, CMD of PNG Jewellers.