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Panasonic Life Solutions India launches fully integrated digital tent card display system

By Retail4Growth Bureau | June 28, 2024

The new eSignCard is positioned as a sustainable and smart alternative to table-top paper placards, integrated with E Ink’s ePaper technology, and has a wide range of applications, including highlighting special discounts in retail stores; and presenting offers and menus in cafes and restaurants, among other uses. 

Panasonic Life Solutions India (PLSIND) has announced the launch of its eSignCard – a fully integrated digital tent card display system. The innovative solution by Panasonic’s System Solutions Division (SSD) allows businesses, irrespective of their size, to deploy eSignCards that can be updated with information wirelessly in real-time through a centralized cloud-based system accessible from smartphones, informs the company. 

The battery-operated eSignCard leverages Panasonic’s strategic alliance with E Ink, an ePaper technology that consumes low energy. The eSignCard solution has a wide range of applications, including replacing workstation name tags in corporate offices, educational institutes, and hospitals; displaying event agendas in conference rooms and hotel banquets; highlighting special discounts in retail stores; and presenting offers and menus in cafes and restaurants, among other uses. 

Commenting on the launch, Vijay Wadhawan, Director, System Solutions Division, Panasonic India said, As the need for agile technology among small as well as large businesses and institutions takes centre-stage, innovative displays and communication solutions have become pivotal. Businesses are increasingly adopting the concept of a paperless workspace where technology is being used to improve operational efficiency and reduce environmental impact. At Panasonic, we look to deliver best-in-class customer experience, with sustainable and efficient solutions. Our eSignCard is an easy-to-use solution that allows multiple layers of access through secure servers and cloud-based systems that make communicating information to multiple customers and users possible with a single click and in real time. Our long-standing collaboration with E Ink, on eSignCard and previously on Room book Plus and Electronic Shelf Labels, has helped us develop a solution that reduces energy consumption and offers a paper-like display.”

“Our ePaper technology is at the heart of the eSignCard and provides a blue-light-free reflective display that mimics the natural appearance of paper while consuming minimal power,” said JM Hung, Vice President of E Ink Holdings. “Our ongoing collaboration is a commitment to creating products that not only enhance the user experience but also offer environmental benefits. The eSignCard is a shared vision of a more efficient future, where technology serves as a bridge to a sustainable world.” 


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