Retailer of spiritual products GIRI enters New Jersey with its 1st East Coast showroom
By Retail4Growth Bureau |
July 31, 2025
The New Jersey showroom is GIRI’s second in the United States and is strategically located to serve the thriving Indian-American community and spiritual enthusiasts.

GIRI, the positioned as the “world’s largest spiritual and Bhakti retailer” has launched its showroom in New Jersey, marking its big expansion on the U.S. East Coast. “This milestone reinforces GIRI’s growing global footprint and its commitment to delivering authentic Indian traditions and spiritual experiences to the Indian diaspora and global seekers of Indic wisdom,” says the company statement.

Following the success of its West Coast operations, the New Jersey showroom becomes GIRI’s second in the United States. Strategically located to serve the thriving Indian-American community and spiritual enthusiasts, the showroom brings together a curated selection of devotional music, puja items, Vedic literature, handicrafts, temple essentials, and more, all under one roof.
Speaking at the inauguration, T.S. Ranganathan, CEO of GIRI Inc., said, “As we step into New Jersey, we carry with us the soul of Bharat. This showroom is where tradition meets today—where every product has a story, and every visitor feels a sense of belonging, no matter how far they are from home.”