Jimmy Choo says it with lights
By Retail4Growth Team | Retail4Growth Team | November 09, 2020
The brand's glittery window ornamentation displayed at 5 stores nationwide; upholds the aura of love, light and positivity and is a winsome treat to eyes.
British luxury fashion brand Jimmy Choo sought to portray the idea of love and light through their festive windows. For this, the VM team took inspiration from the global holiday window concept and ignited the festive spark in the installations.
The incorporation of regular copper wire lights around the window mirrors and acrylics and the integration of subtle ceiling lights sum up the lighting aesthetics. The use of semi-transparent black glasses placed at the back of the displayed products further elevates the whole feel.
The design team along with the support of Iconicus Services implemented the delicate installations in five of its stores nationwide.