VM&RD Retail Design Awards 2016 : Apollo OP Pharmacy
By VJ Media Works Team |
November 09, 2016
Health & Beauty - Specialty Store; Project : Apollo OP Pharmacy; Winner : Figments

To ‘de-pharmacise’ the typical Hospital Pharmacy scenario, Apollo OP Pharmacy is designed in a way where navigation is intuitive, signages are bold and zoning is more defined. Design highlights simple non-intimidating interior, easy check-out systems, shining lights, industrial production techniques at a craft level, floating fabric ceiling, iconography and personalized in-store communication.
To encourage footfalls, it was imperative that the design must be easy to locate, visually transparent and encourage intuitive navigation. Furthermore design must become an enabler where the interactions must go beyond servicing prescriptions, to a more meaningful exchange around life, health and holistic well-being.
Civil Contractor:Tangent
Signage:Yousuf
HVAC:Breeze Air Solutions
Fitments:Satistaction, Indore