Latest from the word of retail experience and its eco-system.

‘Online shopping cannot match the touch & feel experience’

‘Phygital requires the whole eco system to evolve’

The White Crow: Giving wings to aspirations

‘Store design has to increase sales figures too’

‘Understanding millennial choice is a challenge’

Driving value addition through imagination & technology

‘Unlike other marketing tools, in-store promos result in direct sales’

Indians prefer people over digital assistance, says Darshan Mehta, CEO, Reliance Brands

“Acute lack of consistency among retail clients” – PKN Nambiar, CEO, Electrospark

Wooing the millennial fashion shopper with technology

‘MBO-driven expansion gives better results’

Pharma Retailer Thulasi aims 5 more stores this fiscal

‘Future is not about science fiction, it’s about customers’

“Finding innovative retail solution is a key challenge”

“Real estate should not limit what customers can experience in store”

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